Erika Fernandez, Client Success Manager for Shopr Rewards
Shopr Rewards strengthens team with addition of experienced market research and consumer behavior specialist
Orlando, Fla.—Dec. 10, 2024—Shopr Rewards (“Shopr” or the “company”), an innovative provider of instant cash back rewards in the travel industry and beyond, announced today it has welcomed Erika Fernandez as its client success manager. Her strong background in media, market research and consumer behavior will be instrumental in building client relationships, reporting and interpreting client data trends to identify opportunities for improvement and growth.
With previous agency experience working with Fortune 500 brands and a master’s degree in market research and consumer behavior from Madrid’s prestigious IE Business School, Fernandez brings highly specialized knowledge and experience that will help drive meaningful results for Shopr, its clients and their customers.
“The opportunity to blend my passion for data-driven insights with a mission to enhance client success is truly energizing, especially at such an exciting phase in Shopr’s growth,” said Fernandez. “I’m looking forward to collaborating with my team and our clients, leveraging my background to lead our consumer strategy and produce meaningful results.”
At Shopr, Fernandez will focus on managing client relationships while building, analyzing and interpreting current and upcoming data trends to identify opportunities, best practices and growth areas for the company’s clients. Her expertise in analytics and consumer behavior will help Shopr implement comprehensive, hyper-personalized customer engagement strategies to ensure its clients receive the support and resources they need to thrive.
“Erika brings a unique blend of analytical and interpersonal skills that will not only drive our insights but also strengthen our connections with clients,” said Alex Glover, vice president of marketing and strategic partnerships for Shopr. “We are confident that her contributions will play a pivotal role in our continued growth and success.”
Fernandez’s appointment coincides with Shopr’s beta launch, a significant step toward redefining the loyalty rewards landscape. With its innovative platform now live and a growing team of industry experts, Shopr is creating new opportunities for businesses to engage their customers in meaningful, measurable ways.
About Shopr Rewards, LLC
Shopr Rewards (https://www.shoprapp.com) is a cutting-edge mobile shopping app that revolutionizes customer engagement and loyalty by offering instant cash back rewards at over 325 major retail, restaurant, and recreation brands. Designed to integrate seamlessly with existing loyalty programs, Shopr empowers businesses to drive transactions and future revenue by allowing customers to earn and redeem cash back directly through the app. With features like targeted push notifications, advanced purchase behavior analytics, and customizable promotional offers, Shopr not only enhances the customer experience but also provides valuable insights to help businesses better engage with their audience. Through its innovative approach, Shopr helps users save hundreds, if not thousands, of dollars annually, while enabling businesses to grow their revenue and foster long-term customer relationships.
